Lia Brakel FollowFollow Lia brings extensive experience in franchise marketing, franchise sales, communications, copywriting, and international business to TopFire Media. Her background in franchising spans more than 30 years, in the U.S. and abroad. As the Director...
Matthew Jonas FollowFollow Matthew Jonas is president and co-founder of TopFire Media Inc. As TopFire Media’s brand steward, he defines high-impact digital PR and marketing strategies for an impressive cache of consumer and franchise-based clientele. A seasoned...
Think about what happens the minute someone signs on the dotted line, committed to taking your brand as their own. It’s a big moment. It means someone is so confident in you, the brand, and the systems that drive it, that they have decided to change their entire way...
In today’s oversaturated ad space, potential franchisees are inundated with – and often overwhelmed by – pitches both online and in the real world. Yet, these prospective business owners continue to research new investment opportunities franchises with the same...
