Did you know that nearly 79% of marketing leads don’t convert into sales? The absence of timely, effective follow-up could be causing this disconnect, creating a missing link between your franchise and its prospective buyers. The annual loss due to this...
As the franchise marketing industry expects a full rebound following the Coronavirus scare of 2020, many Americans are expected to be looking for new business opportunities, so, this the right moment to work in your brand new Franchise Marketing Strategy With...
When it comes to marketing, a multichannel approach is key, especially when it comes to attracting potential franchisees, here is where we need strategies like Social media and PR for franchise Sales You can’t just invest in advertising… …or a dedicated...
As a franchisor in expansion mode, you are likely well aware that potential franchisees have many choices when it comes to choosing a brand to invest in and be part of as a franchise owner. It’s your job to sell the story of your franchise to them and convince...
How to sell more franchises isn’t completely about making money at least it shouldn’t be. It’s about expanding your franchise family and having more opportunities to serve your customers. From a potential franchisee’s perspective, choosing the franchise brand he wants...
Think about what happens the minute someone signs on the dotted line, committed to taking your brand as their own. It’s a big moment. It means someone is so confident in you, the brand, and the systems that drive it, that they have decided to change their entire way...
