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The Surprising Beneficial Effects of Social Media on SEO Rankings

The Surprising Beneficial Effects of Social Media on SEO Rankings

As digital marketers, we understand the general usefulness of social media. It’s good for brand awareness and public relations, but we’ve never really focused on it as a vehicle to drive significant traffic to our websites. Guess what? That is no longer the case....
Benefits of Outsourcing Your Franchise Marketing

Benefits of Outsourcing Your Franchise Marketing

Franchise marketing is complex and often misunderstood. Companies spend giant budgets, often filling entire floors of offices, on consumer marketing experts who excel at marketing their product or service. With all that expertise in the room, why do they get tripped...
5 Big Strategies to Get Franchise Leads

5 Big Strategies to Get Franchise Leads

Wondering How to get franchise leads for your business? Getting leads can be challenging at any time, but in times of economic turbulence, it can be even more difficult. The key is to have a strategy for creating brand awareness so that potential franchisees realize...
Utilizing Trade Shows for Franchise Sales Lead Generation

Utilizing Trade Shows for Franchise Sales Lead Generation

In today’s digital age, there are a wealth of means for franchisors to obtain leads for qualified potential franchisees. From social media promotion to SEO to targeted keyword advertising, franchisors can build a robust lead base without ever leaving their house....