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Increase Franchise Leads With your Content Marketing Strategy

Increase Franchise Leads With your Content Marketing Strategy

In today’s oversaturated ad space, potential franchisees are inundated with – and often overwhelmed by – pitches both online and in the real world. Yet, these prospective business owners continue to research new investment opportunities franchises with the same...
5 Common Email Marketing Mistakes – and How to Avoid Them

5 Common Email Marketing Mistakes – and How to Avoid Them

When developing a franchise system, it is crucial to engage potential franchisees by maintaining regular and consistent contact. This is how you qualify incoming leads and turn them into warm prospects. However, inboxes can become graveyards for mass franchise emails...
4 Ways to Increase Your Franchise Lead Generation Efforts

4 Ways to Increase Your Franchise Lead Generation Efforts

As technology becomes more and more integral for an effective sales process, franchises can reach a wider audience than ever before. There are also more franchise lead generation strategies to choose from than ever before. It’s great to have a range of options –...

Facebook Advertising for Your Business

In a world that allows you access information at your fingertips, social media is crucial to be successful in your business. However, it is how you use social media to your advantage as an entrepreneur that will make or break you in the franchise industry. Facebook...

Franchise Your Business – Learn From The Best

The option to franchise your business is one of the most important business developments of the last century, and though it uses the shared wisdom of successful business owners to form rock-solid business strategies, it is by no means easy.No one knows that more...

The Art of Integrated Content Development

Regardless of the kind of marketing tactics you use, content development should be an integral part, not something separate. In this digital age characterized by fierce competition between companies, proper marketing is impossible without great content. So let me...

How Franchise PR Strategy Impacts the Industry

Franchise public relations is more important to the industry than ever. With so many companies of various kinds out there, franchise businesses need to stand out from the crowd and create a distinctive, positive brand image. Public relations plays a key part to this,...