Vice President of Operations
Judy has more than 25 years of diverse franchise experience. As Vice President of Operations, Judy’s current responsibilities include developing and implementing various advertising and marketing efforts on behalf of iFranchise Group, a sister company to TopFire Media. Judy oversees the company’s budgets, schedules, quality control and systems. She is also responsible for the daily management and administration of the corporate headquarters, including the day-to-day management and production oversight.
Judy also coordinates the company’s marketing and advertising campaigns (direct mail, print, and Internet), and organizes and attends trade shows throughout the country, where she meets with individuals to discuss their readiness to franchise and asses their franchise potential.
Over the course of her career, Judy has developed the franchise marketing strategies that have launched some of the nation’s largest franchised brands including Jimmy John’s Gourmet Sandwiches, Sunshine Café, Kohr Brothers Frozen Custard, A Shade Better, and Starmark Kitchen & Bath. Prior to her role in marketing, Judy assisted franchise with legal compliance issues. She holds a B.S. in Marketing from Purdue University.